Yahoo have launched a sporting game app called Yahoo Fantasy Football for the best in fantasy baseball, football, basketball and hockey. We were tasked with creating a short overview film that showed the app in use. The film was to be used as a promotional tool.
What we did
We came up with a creative approach that allowed the app and its highlights to come to life. We kept the VO concise, engaging and to the point and the motion graphics very much focused on what the app could do.