‘Merge’, b2b event and online
Our brief was to create a thought-leadership film that gives credence to the next step in the world of Artificial Intelligence; the merging of humanity and technology.
We took a documentary style approach and conducted interviews with some of the best minds in science, technology and media. We gave the film a high-end and look, style and feel, as well as an editorial and thought-provoking edge that would make it enjoyable to all – including those with little or no knowledge on the subject matter. This piece of content created a worldwide industry buzz and helped position PHD as thought leaders in their field – helping them stand out in a cluttered market and win a notable amount of new business.